MRC trainings and seminars are very useful if ...
- you want to improve the co-operation between market research and other departments in your company
- you want to enable the internal clients of market research to brief agencies better, to review proposals from agencies critically and to interpret results adequately
- you want to enhance the insight-orientation in your company
- you want to improve the quality of marketing concepts
- you want to train your employees in new market research methods and in how to apply them effectively to solve your market research issues
- you want to optimize the co-operation of marketing / R&D and market research (for example for new product development or communication development)